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Job Offer: MKG Coordinator--Premium Brands, Owned Channels:John Anthony Wine & SpiritsJob description:
MKG Coordinator--Premium Brands, Owned ChannelsJohn Anthony Wine & SpiritsNapa, CA APPLY» » » SAVE CREATE ALERT SHARE » » E-Mail: » » » formerly Twitter Listing descriptionJohn Anthony Wine & Spirits is a high-growth company in Napa Valley. Our portfolio includes JaM Cellars, John Anthony Vineyards, Serial Wines, and Weather Wines, which have received multiple 90+ scores and top Nielsen ratings. To fuel growth, we seek a rockstar, digital-native marketer to join our skilled team. The ideal candidate is passionate about consumer connection, highly creative, curious, analytical, and an exceptional team player. In return, we offer an exciting career with competitive benefits and growth opportunities.income range: $65k-$80k + benefits. City of Napa located. Key Job responsibilities: • Support Brand Manager to optimize mid and lower funnel metrics for Premium Brands including JaM Cellars, makers of Butter Chardonnay, and other portfolio brands under $25. Primary metrics include engagement; traffic; community to drive brand consideration; intent to purchase; and advocacy. • Marketing ecosystem creation and management including social media, website, blog and email marketing • Lead evergreen and campaign content strategy, content planning, and everyday execution across brand touchpoints • Lead social listening and responding, in addition to national customer inquiries in email and text • supervise photoshoot execution for content across owned channels including shot list development, purchasing and managing props and wardrobe, craft services, securing models and additional tasks as required • Manage and optimize website updates to align with brand goals, including SEO • supervise partners for owned media channels: website, copywriting, experts, branded items, brand collaborations • Monthly and quarterly reporting; annual planning • Budget Management: social advertising, giveaways, site updates, creator collaborations • Additional tasks as required located on business needs Appropriate qualifications: • Bachelor's degree REQUIRED; Marketing major STRONGLY PREFERRED • 1-3 years marketing practice REQUIRED • Beverage alcohol practice DESIRED • Exceptional organizational, communications and creative writing expertise • Passion for social media and content creation • Fluent in: Meta Business Manager; Wordpress; SEO tactics; Google Analytics, Sprout Social Create a Job AlertReceive an email alert when similar new jobs are posted. It's free, fast and easy. Create AlertAdditional Information:Job Published: Wednesday, August 28th Type of Work: Full Time Job Job Category: Sales and Marketing Job Level: Mid-Level Compensation: $65,OOO.OO − $ 6;O,OOO.OO Very Competitive Benefits Contact Information:John Anthony Wine & Spirits Sarah Montague Or... lgain more Create a Job AlertReceive an email alert when similar new jobs are posted. It's free, fast and easy. Create Alertwinejobs.com homeSkills:
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