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Job Offer: WKAR Public Media ? Social Media/Digital Coordinator:WKAR Public MediaJob description: WKAR Public Media - Social Media/Digital Coordinator Listing description WKAR Public Media - Social Media/Digital Coordinator WKAR Public Media - Michigan State University WKAR enriches people's lives through programs and services that educate, inspire, and entertain, fostering citizenship and culture, the joy of learning, and the power of diverse perspectives. Job Summary WKAR, the PBS affiliate within the College of Communication Arts and Sciences and a national broadcast leader, seeks an innovative and detail-oriented Social Media/Digital Coordinator. This position is part of WKAR's communication team, which provides support to development, education, radio, and television production units in addition to the broad communication needs of WKAR. Reporting to the Director of Digital Engagement, the Social Media/Digital Coordinator will assume responsibility for the management of paid social media campaigns, paid search ads and management and enhancement of WKAR's social media channels. This includes the creation and adaptation of content for diverse audiences, active engagement with communities, practice with keyword research, and a keen consciousness of evolving communication and social media trends. Utilizing analytics as a robust component of their work, the chosen candidate will inform future projects aligned with the station's strategic priorities and demonstrate a commitment to continuing education in marketing and enrollment management. The ideal candidate will thrive in a fast-paced, entrepreneurial environment, be adept at managing multiple projects concurrently, be proficient in creating and devising marketing campaigns including paid social media and display campaigns and have working expertise of search engine marketing. A creative self-starter, they will take initiative while collaborating seamlessly with a high-energy team of digital, marketing, communications, and multimedia professionals. In this collaborative and innovative work environment, the prosperous candidate will contribute to the authentic storytelling of WKAR, showcasing the excellence of our content. Join a dynamic team, where a fun and collaborative atmosphere fosters the generation of fresh ideas to support and enhance the reputation of the WKAR brand. In addition to a competitive income, this position will enjoy the spectacular benefits that Michigan State University has to offer: » Retirement program with 10% employer matching » Health, prescription drug, dental, and life insurance coverage at no additional cost » Flexible paid time off East Lansing, Michigan continuously ranks as a ?best place to live' for its affordable living, small town charm, vibrant arts, and local activities - not to mention Information technology is only a short drive to Michigan's captivating Great Lakes and beautiful scenic views. EDUCATION/practice » expertise equivalent to that which normally would be acquired by completing a four-year degree program in film and television production, multimedia broadcasting, communications, media production, or a related field. » Three to five years of practice in producing video content. Organization: WKAR Public Media Job Job location: East Lansing, MI United States Job Job Category: Communications/Marketing Deadline: Tuesday, November 5, 2024 Employment Type: Full time Send Application Materials To: To apply, please refer to Posting #998831 and complete an electronic submission at the Michigan State University Employment Opportunities website https://careers.msu.edu. Applications close at 11:55 pm on November 5, 2024. Website: Social Media/Digital Coordinator Job Field: Radio and Television
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